Thousands of pets go missing every year and are not returned to their owners because they have no form of Identification. Microchipping is important, but for dogs especially without an ID tag, it is not sufficient.

A correctly engraved ID tag can provide better protection for your pet so that when found, you can be contacted immediatley and your pet can be returned to you as quickly as possible.

The Control of Dogs Order 1992 mandates that any dog in a public place must wear a collar and tag with the name and address (including Postcode) of the owner engraved on it. A phone number is optional but advisable.

You can be fined up to £5,000 if your dog does not wear a suitable identification tag.

*Character limits vary

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